Vitracom brings transparency to customer behaviour: Sensor operated people counting systems deliver objective data for determining visitor frequency and providing key figures for management. With the frequency data, customer flows in the entrance area can be followed, can be identified and conversion rates can be determined.
They check product placements at the POS and determine target groups in terms of age and gender. They also form the ideal basis for improving customer service and efficient personnel deployment. The frequency measurement data also ensures that any advertising precisely reaches your target group. Vitracom is now entering new territory with the intelligent linking of frequency and WiFi data.
People counting
- Precise and objective key figures.
- Capture of visitor numbers at events in real time.
- Neutral analysis of customer and visitor numbers.
- Constant collection of data in compliance with data protection regulations.
- Business management advantages by identifying potential for optimisation.
Clebex integration
Clebex Count provides a dashboard that can be used from any device to monitor the number of people in a workspace. The Vitracom solution tracks people getting in and out an area from one or multiple doors. Clebex is able to display that information in 5D Maps offering a new experience to users and the ultimate monitoring interface.